Work With Me

I help people and organizations reignite their spark — and build lives and work that actually feel alive.

I don’t just study passion; I live it. As the founder of 12 Minute Athlete — a fitness brand, book, and app that’s helped hundreds of thousands of people build strength and resilience — I know what it takes to turn a big idea into something that makes a difference. Through my writing and co-founding the Human Aliveness Lab, I’ve spent the past decade exploring what makes people feel energized, motivated, and inspired — and how to bring more of that into everyday life and work.

Want to work together? Here’s how I help:

For Individuals and Leaders

1:1 coaching and “clarity sessions” for anyone navigating transition, burnout, or wanting to reconnect to a sense of purpose and excitement
Short, focused engagements (single session, 4–6 weeks, or longer if it feels right)
Common goals:
- Getting your motivation back
- Rediscovering (or discovering!) your spark
- Making space for a creative or personal passion project
- Moving past blocks and getting unstuck

My approach is practical, supportive, and grounded in real-world experience—focused on actionable steps and meaningful results.

For Organizations & Teams

Passion & Aliveness workshops: Make culture real, not just a buzzword
Keynote talks on passion, mastery, motivation, and building teams that feel alive
Custom research projects and insight sessions (especially for mission-driven orgs)
Executive coaching or culture design (with heart and real-world results)

Ready to go deeper?

Email me directly at krista@humanalivenesslab.com and tell me a bit about what you’re looking for. I’ll let you know if it’s a fit—and if not, I’ll try to point you in a great direction.

“What the world needs is people who have come alive.” — Howard Thurman